Affiliate marketing guide for beginers

58

By epape

Have you just landed in the world of online affiliate marketing and are a bit lost? Do not panic, because I will give you some tips.
If you have a website and you're thinking about how to monetize it through affiliate programs and platforms you should read the next lines.

1 - What is an Affiliate Program?

Affiliation is like a sponsorship agreement between you (the affiliate site, eg www.superhotels.com) and advertisers (the professional sector, for example, Hotel Booking, etc) who will remunerated you by way of commission each lead or sale generated from your website.
This action can result in several ways:
- Pay to click
- Compensation for double click
- Pay per impression or cost per thousand impressions CPM

- Pay per form filled or subscription
- Pay per sale generated


You'll have to look at the rate of return that each program or campaign gives you.
Depending on the type of remuneration that the advertiser will pay per the action of your website visitors (click, double click, cpa, etc)

2 .- The affiliation platforms: How do they work?
The affiliation platforms play an intermediary between merchants / advertisers and affiliates/publishers (ie, you).
Thanks to them, you won’t have to create an account for each trader (there are thousands) and you’ll be able to manager all your campaigns through a single interface with a single payment for all your commissions.
Each platform offers you a multitude of programs in a variety of topics (travel, High Tech, beauty, sports, games on the net and etc)
Each program has its own remuneration, defined for each e-merchant.
Once registered and created an account at one of the platforms, you can subscribe to the campaigns that interest you.
Once accepted for a particular program (each advertiser can have different acceptance criteria), you can get banner ads and other promotional tools available to install in your web and publicize their products.

Each banner will have a specific link different for each publisher (you) so the platform can identify you generated the lead or sale.

3 – Platforms and Advertisers
The first step is to identify the sponsors / advertisers to better correspond to the objective / target of your website. To do this, you must identify in advance the profile of your visitors, in addition to what they want, or might be interested, in order to maximize the similarity between advertiser and the profile of your visitors.
Then, you have to choose the form of payment that best suits your site, either click, CPM, or CPA (lead, sale).
Note: There is the possibility of working with all these formats remunerative at a time, ie at the same time collaborating with an affiliate platform and a platform for sponsored links, or even click, CPM, etc. You'll have to see if they are compatible with each other and if it’s worth to work with different formats or only one.
One of the advantages we have is that webmasters can be members of multiple platforms simultaneously, and choose the best benefits to work with.
Thus we can compare the different affiliate programs and discover the advantages of each one, and what may be most appropriate for our project.
To find these advertisers that are of interest to us, the first thing you should do is to see the complete list of which are made available from the various platforms.
When the registration is accepted (may take several business days), you can begin to disseminate advertising and start generating revenue in order to monetize your website.


4 - Tips for integration
The main mistake of beginners is to "flood" their website with advertising banners, which is counterproductive and will deflect users.
- Effect "Christmas tree", the project looks more like an online advertising tree rather than a serious project
- Difficulty to manage all advertisers and campaigns often last a certain time, resulting in broken link failure banners, etc etc.
- Such intrusive ads is annoying to your visitors and makes them uncomfortable, which will visit your site once and never again.

The golden rule here is to reward quality over quantity.
It is therefore important to identify precisely the theme of your site and the nature of your visitors, selecting a small number of programs in your field of activity.
Reputation, compensation, quality of the program, etc : for you to select, depending on your criteria.
Use at the same time, banners, scripts and text links on your pages, for example, an affiliate link at the end of a text, to redirect to a portal of e-commerce is very effective.

5 – Any questions or want to learn more?
Leave a comment and I will reply to you. My website about this stuff is Dinheiro e Afiliados. Take a lookg and know more about, SEO techniques, blogging for cash and how to become an affiliate master.!

Comments

James Lamar profile image

James Lamar 11 months ago

Just to let you know...your Dinheiro e Afiliados link doesn't work.

Submit a Comment
Members and Guests

Sign in or sign up and post using a hubpages account.



    • No HTML is allowed in comments, but URLs will be hyperlinked
    • Comments are not for promoting your Hubs or other sites

    Please wait working